Top Drawing & Coloring Apps in Italy: Q2 2025 Performance

In the second quarter of 2025, the drawing and coloring app market in Italy showcased diverse trends across the top five apps, according to data from Sensor Tower.

Color Pop AI - Coloring Book by MWM saw a notable fluctuation in weekly revenue, peaking at $1K in the last week of June. Downloads, however, showed a declining trend early in the quarter, reaching a low of 1.7K in late May before slightly recovering to 2.8K by the end of June. Active users decreased from 36.5K at the start of April to 26K by the end of the quarter.

Color by Number：Coloring Games from Wildlife Studios experienced steady revenue growth, ending the quarter at $900. Downloads increased from 3.6K in early April to over 4K by the end of June. Active users showed a positive trend, starting at 16K and peaking at 18.4K in late June.

Coloring Games for Kids 2-6! by IDZ Digital Private Limited had variable revenue, with a significant increase to $840 in late April. Downloads remained relatively stable around 1K per week, while active users slightly decreased from 10.9K to 8.6K over the quarter.

Coloring Book Games for Kids · by Brainytrainee Ltd saw a gradual increase in both revenue and downloads. Revenue rose to $667 by the end of June, with downloads peaking at nearly 800. Active users grew steadily from 5.6K to 6.2K.

Finally, Pixel Art － Color by Number from Easybrain Ltd had a consistent download rate, peaking at 11.5K in mid-June. Revenue remained stable, closing the quarter at $510, while active users decreased from 183.8K to 132.8K.

For more detailed insights and data, visit Sensor Tower.